WHAT WE DO
We provide digital publishers with strategy, operations, and technology to maximize advertising revenue. Our unique approach combines a team of programmatic yield managers, consultants, ad tech developers, ad operations, and propriety ad technology.
Programmatic Strategy
Improve website, app, CTV/OTT ad inventory, strategic demand relationships, viewability, user experience, and much more.
Ad Tech Developers
Website/App/CTV/OTT ad tech support.
ad Operations
Improve ad ops workflow and “lighten the load” of your ad ops and programmatic ops team.
Lift
A managed service ad tech stack with prebid.js technology, custom analytics dashboard, data management platform, CTV, OTT, in-app video header bidding, access to premium SSP, DSP, PMP advertising demand partners.
MONETIZING YOUR WEBSITE IS COMPLICATED…AND EVOLVING.
Are you new to monetizing your site? We have you covered
Strategic Partnerships We’ve Built
Having the right demand for your audience is crucial to achieving optimal results. Our unique consultative approach allows us to get the most revenue out of every page view, while also improving user experience, and site performance.
Schedule Your Free Consultation Today
777 Westchester Ave, Suite 101 White Plains NY 10604 |
405 Lexington Ave, 26th Floor
New York, NY 10174 |
CLIENT TESTIMONIALS
Latest Blog Posts
The Evolution of Programmatic Buying and Selling
Although programmatic selling was developed in response to a need for scale and price efficiency in an open marketplace. Over the next several years, private marketplaces became more common, where only those who received an invitation could complete transactions...
Server-to-Server Connections Make the Perfect Match
There has been quite a bit of buzz in the online ad industry over unified auctions over the past year, with much of it centering on server 2 server connections and header bidding. Some consider the former to be a more effective way to accomplish the same goal as the...
Google Creates a Bold Alternative to Header Bidding
In April of 2016, Google turned the ad tech world on its head when it announced that it was in the process of testing a pilot program that would give all bidders equal footing in the competition for ad inventory on websites. Industry media erupted, proclaiming that...