WHAT WE DO
We provide digital publishers with strategy, operations, and technology to maximize advertising revenue. Our unique approach combines a team of programmatic yield managers, consultants, ad tech developers, ad operations, and propriety ad technology.
Programmatic Strategy
Improve website, app, CTV/OTT ad inventory, strategic demand relationships, viewability, user experience, and much more.
Ad Tech Developers
Website/App/CTV/OTT ad tech support.
ad Operations
Improve ad ops workflow and “lighten the load” of your ad ops and programmatic ops team.
Lift
A managed service ad tech stack with prebid.js technology, custom analytics dashboard, data management platform, CTV, OTT, in-app video header bidding, access to premium SSP, DSP, PMP advertising demand partners.
MONETIZING YOUR WEBSITE IS COMPLICATED…AND EVOLVING.
Are you new to monetizing your site? We have you covered
Strategic Partnerships We’ve Built
Having the right demand for your audience is crucial to achieving optimal results. Our unique consultative approach allows us to get the most revenue out of every page view, while also improving user experience, and site performance.
Schedule Your Free Consultation Today
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777 Westchester Ave, Suite 101 White Plains NY 10604 |
405 Lexington Ave, 26th Floor
New York, NY 10174 |
CLIENT TESTIMONIALS
Chief Strategy Officer, Aleteia.org
Paul and his team are the real deal when it comes to digital publisher technical operations. They are knowledgeable, practical and solution-oriented. Combining industry experience with technical capabilities, they are able to provide strategic guidance, identify opportunities, and also roll up their sleeves to fix issues. Lastly, their model allows them to take a flexible approach to account services, offering the right-sized solution for their clients which makes business sense for both parties.
Laura Taylor, VP of Digital Operations and Development at Naylor Association Solutions
MediaFuse has been an integral part of building our programmatic business. They quickly moved from consultant to trusted partner. MediaFuse works as an extension of our staff. They approach every project or challenge keeping our goals top priority, and then determining how they can assist us in accomplishing those goals. MediaFuse is also well connected in the industry and has allowed us to leverage those relationships in order to provide holistic solutions to grow our programmatic business. Most importantly, MediaFuse shares the same core values in business as we do: honesty, integrity and exceptional customer service.
Eddie Geller, Co-Founder/CEO at Tinybeans
MediaFuse has been instrumental in growing our ad platform and revenues. They really work in partnership to add value, assess opportunities and look at what’s in our best interest.
Len Bilello, VP Consequence Media
A publisher's ad stack is like a car's engine. If you want mind blowing performance and reliability, let an experts like MediaFuse handle it.
Kevin Morgan, COO and Financial Officer, The Week & Mental Floss
MediaFuse quickly accomplished a complete review of our ad tech stack flow and made recommendations and assisted us in implementing new, more profitable and efficient, processes.
Evan Britton, CEO Famous Birthdays
MediaFuse served as great team members, and they truly cared to ensure were were in a position to succeed.
Jason Katz, CEO, Paltalk
They truly act as our in-house programmatic ops team.
Tom D’Agostino, VP Operations, Observer
MediaFuse built our ad ops team from the ground up, trained our staff, and improved our programmatic revenue by nearly 10 times its original revenue!
Bill McGary, CRO, The Daily Beast
Within the first three months MediaFuse enhanced programmatic revenue by 30%!
Latest Blog Posts
Best Aspects of Programmatic Mobile Advertising
Every day, more people are using mobile devices for consumer purposes. Programmatic mobile advertising is a method advertisers can use to best target these consumers. It utilizes sophisticated consumer tracking systems to ensure that consumers are seeing the right ads...
How $7 Million was Wasted in Ad Fraud Operation Dubbed “The Traffic Alchemist”
As a provider of anti-fraud solutions, Protected Media unveiled a fraud operation they have dubbed “The Traffic Alchemist,” with company representatives pointing to fraud artists who have been disguising junk traffic as views on reputable sites – all of which have...
Rise of the Header Bidding Wrapper
In the early 2000’s, Supply Side Platforms (SSPs) came to the foreground. These SSPs helped publishers aggregate their ad network demand into one platform. In 2017, the rise of header bidding has left publishers with a highly advanced, yet familiar problem: how to...