Meet the CEO of MediaFuse

Meet the CEO of MediaFuse

Early Ad Operations Experience Paul Salomone began working in digital advertising as an Advertising Operations Specialist in 2005 at Time Inc’s Golf Magazine. He managed all advertising campaigns and programmatic demand for their website, Golf.com. As a one-man...
CPM Calculator

CPM Calculator

Are you looking to determine your programmatic revenue earnings or planning a media budget? Use our CPM calculator by entering any two criteria to solve for the third. Calculate the Cost of a Campaign MediaFuse’s CPM Calculator is specifically designed for...
AD OPS FORMULA FOR SUCCESS

AD OPS FORMULA FOR SUCCESS

If you run an ad ops team, you know how difficult managing demands can be. When you sit down to work in the morning, you are greeted by an onslaught of trafficking requests, campaign reports of under and over performing ads, complaints from traffickers lamenting their...
SIMPLE WAYS TO IMPROVE YOUR AD PERFORMANCE

SIMPLE WAYS TO IMPROVE YOUR AD PERFORMANCE

It’s not enough to have great ads – to maximize on them you need to showcase them right. Many sites miss out on revenue because of sub-par display strategies. If you’re worried that applies to you, there are several easy fixes you can make to start earning more. In...
MAXIMIZING AD PERFORMANCE

MAXIMIZING AD PERFORMANCE

The importance of establishing strong relationships with quality advertisers is critical for successful monetization for serious publishers. Creating these professional connections takes time and effort and not all partnerships are a slam-dunk even if they initially...